Mannequin
Mannequin
Mannequin
Mannequin
Industry
Luxe Wear
Year
2024
Year
2024
A clothing rental service designed specifically for men. Making high quality fashion accessible, convenient, and even fun. Includes unique personality test and personalized styling. No commitment to purchasing pieces

Overview
Overview
Overview
Overview
Our research aimed to learn more about men’s reasons for shopping, like how and where they prefer to shop, where they learn about trends, how much they’re willing to spend, and where they struggle in shopping and picking out an outfit.
We conducted 5 interview and surveyed 35 participants living in urban areas in their 20s and 30s.
Client
Luxe Wear
GasWorks NYC
GasWorks NYC
GasWorks NYC
Industry
Fashion
Ceramics
Ceramics
Ceramics
Service
UI Design / UX Research
UI / UX Design
UI / UX Design
UI / UX Design
User Persona Focus
Web Development
Web Development
Web Development
Duration
6 Weeks
5 Weeks
5 Weeks
5 Weeks

The Challenge
The Challenge
The Challenge
The Challenge
We believe that men do not know how to style themselves and do not have disposable income to buy a whole new wardrobe.
We believe that men do not know how to style themselves and do not have disposable income to buy a whole new wardrobe.
About Our Users
About Our Users
About Our Users
About Our Users






Mike
23 | Marketing Manager
Views dressing as part of this identity. He enjoys staying up to date on the latest trends. He’s interested in trying out unique, high quality, sustainable clothing, but he’s hesitant to spend money on items he won’t wear regularly.


Mike
23 | Marketing Manager
Views dressing as part of this identity. He enjoys staying up to date on the latest trends. He’s interested in trying out unique, high quality, sustainable clothing, but he’s hesitant to spend money on items he won’t wear regularly.
Nate
27 |Software Engineer
Sees dressing as something that he has to do, he isn’t overly interested in his personal style. He aspires to develop a personal style and feel put together, but has difficulty picking out cohesive and stylish outfits.
The Research
The Research
The Research
The Research
We conducted multiple surveys with varying questions and visualized the results in the diagram below.
We conducted multiple surveys with varying questions and visualized the results in the diagram below.




Double Diamond
Double Diamond




About Our End Users
User Journey
User Journey
User Journey
User Journey
How might we provide men with an affordable, enjoyable option to better style themselves and spice up their wardrobe?
How might we provide men with an affordable, enjoyable option to better style themselves and spice up their wardrobe?



The Solution
The Solution
We designed a visually stunning website for Mannequin with high-quality visuals, elegant typography, and a sophisticated color palette to balance modernity and timelessness. Our development team created a user-friendly, responsive site with fast load times and a secure e-commerce platform. Enhanced features like advanced search, personalized recommendations, and customer reviews improved navigation, engagement, and conversion rates.
We designed a visually stunning website for Mannequin with high-quality visuals, elegant typography, and a sophisticated color palette to balance modernity and timelessness. Our development team created a user-friendly, responsive site with fast load times and a secure e-commerce platform. Enhanced features like advanced search, personalized recommendations, and customer reviews improved navigation, engagement, and conversion rates.
The Result - Design Iterations
The Result - Design Iterations
The Result - Design Iterations
Our Low-Fedility Prototype
Our Low-Fedility Prototype

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High-Fedility Prototype
High-Fedility Prototype
High-Fedility Prototype
High-Fedility Prototype


PORTFOLIO
PORTFOLIO
PORTFOLIO
fitness-schedualing-app
fitness-schedualing-app
fitness-schedualing-app
UI / UX Design
Web Development
Web Development
Digital Design
fitness-schedualing-app
fitness-schedualing-app
fitness-schedualing-app
UI / UX Design
Web Development
Web Development
Digital Design
fitness-schedualing-app
fitness-schedualing-app
fitness-schedualing-app
UI / UX Design
Web Development
Web Development
Digital Design
fitness-schedualing-app
fitness-schedualing-app
fitness-schedualing-app
UI / UX Design
Web Development
Web Development
Digital Design
HAVE A PROJECT
HAVE A PROJECT
HAVE A PROJECT
HAVE A PROJECT
IN MIND ?
IN MIND ?
IN MIND ?
IN MIND ?